Category: Sales


To OTA, or not to OTA?

That is the question... It might sound Shakespearean enough to be blended to a hotel sales strategy discussion but it...
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direct bookings

Encourage Direct Bookings

No matter where travelers heard about your hotel, which search engine led them to your brand, which OTA raised awareness...
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hotel pricing positioning

Hotel Price Positioning

New technologies and the modern traveler have changed the way hotels approach their e-commerce activities. The tech-savvy guest and the...
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